Optimizing Athlete Marketing For Brands

Roster Optimization
Video Resource - Brand M2 L1
Optimizing Athlete Marketing For Brands
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Categorize Athlete Roster

Categorize Athlete Roster

Struggling to manage your athlete roster effectively? This lesson will teach you how to categorize your athletes into strategic groups like top tier, tastemaker, and talent pipeline, ensuring you maximize brand value and focus your efforts where they matter most. By organizing your roster, you'll be better equipped to nurture key relationships and drive impactful outdoor brand growth.

Transcript
91 segments
0:00

We've been circling around this topic for a little bit,

0:02

but now it's time to get serious about your athlete roster.

0:05

Whether you're building from scratch

0:06

or working with an existing roster,

0:08

it's time to categorize your talent.

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