The Definitive Method
to Getting Sponsored

No empty promises. No influencer shortcuts.
Just expert frameworks, proven by professionals—so you can build a lasting business as a sponsored outdoor athlete.

Browse Workshops

Most athletes want to build sponsor partnerships. Most struggle at the same invisible wall.
The wall is not talent. It is not reach, nor luck. It is this: feeling distanced from the world of brands—unsure what they want, or how to really connect.

Our high-production learning track is designed to solve this for good. Not by giving you a list of email scripts or shortcuts, but by teaching you how sponsorships fundamentally work: as strategic business-to-business partnerships, not influencer marketing.

A New Kind of Playbook — Built For Business

Understand how brands actually think—and what they seek in partnerships

Translate your unique strengths into compelling value propositions

Craft one-of-a-kind offerings, not copy-and-paste pitches

Develop tangible tools and assets that anchor conversations

Learn the timing, clarity, and care required for a successful negotiation

Why most fail: Focusing on features, not the fit

Sponsorship is a business-to-business partnership. Athletes often focus on their own story—races, reach, or content—without seeing it through the brand eyes, or even knowing what brands value.

Common mistake: emailing hundreds of brands with a generic pitch
Common mistake: no vision, no clear value for the brand
Common mistake: misaligned offers, or chasing the wrong opportunities

The truth? Brands sponsor athletes to further specific business goals: awareness, authenticity, credibility with a community, or even entry into a new market. Your job is to solve those business needs—with expertise, distinction, and reliability. Not just energy.